This site was created to promote my thesis b4lance (for balance) which in turn shows my design process, from prestudy through research and studio. b4lance is a visual way to interpret personal health data, helping to create a direct emotional link to important information about your habits. In Product I refine and document my thesis to make it commercially viable.
product
b4lance is a visual way to interpret personal health data, helping to create a direct emotional link to important information about your habits.
b4lance is an app that makes you aware of your health, by collecting your health data in a simple, visually driven way. The goal: to change your habits towards a healthier lifestyle.
1. prestudy
Prestudy was predominantly a visual creative phase, involving a broad ranging exploration of infographics, education, and audience interactions. This included teaching the subjects of identity, persona, and infographics to 6th grade students. This helped me identify a set of themes that contained ample depth to sustain research.
2. research
Research took the discoveries from prestudy and explored them in a deeper, more focused manner. I explored graphics to educate in three ways; for schooling, for health, and for self discovery. I covered independently the topics gestalt and semiotics. This phase informed an issue for studio—balancing health goals through the use of infographics.
3. the circle
I created the circle in a multitude of mediums as a visual exploration of this shape. While each circle shows something physically different, they collectively say “balance”. When we create a circle by hand the imperfections are clues to the process used, in reverse we can use the circle to inform process and communicate information.
4. studio
In studio I took the issue from research—balancing health goals through the use of infographics—and created a visual language to help manifest my visual explorations. The visual aimed to engage the audience in a dialogue about the narrative of habits and health, and in doing so I developed the logo, positioning statement, user personas, and marketing.
5. habits should be fun
A 30 second teaser and some fun with tunes to promote the concepts of b4lance.
6. coming soon
Having trouble remembering to log your food, weigh yourself, drink some water? then try h4bits coming soon.
